What our branding and graphic design services cover
Branding is the set of decisions that make your business recognizable: name treatment, logo, colors, type, imagery and the way you write. Graphic design is applying those decisions to everything a customer sees, from a website header to a proposal cover. We do both.
Most of our branding work starts because a business is about to launch something: a new website, a social media presence, a funding round or a new service line. The brand needs to hold up across all of those places, so we design with those uses in mind from the first sketch.
Intelligent Solutions Tech has worked with businesses in the US, Canada, the UK, Europe and Australia since 2018. Our design team in Lahore works closely with the people who build our websites and run our social media management, so the identity we create gets used properly.
Design services we offer
Logo design
A primary logo, a simplified mark for small sizes like favicons and profile photos, and horizontal and stacked versions, supplied in vector and web formats.
Brand identity
Color palette with print and screen values, a type pairing, image style, icon style and patterns that make your materials recognizable without the logo.
Brand guidelines
A short, practical PDF that shows your team and contractors how to use the logo, colors and fonts correctly, with do and don’t examples.
Pitch decks
Investor and sales decks with a clear story, clean data slides and consistent layouts, built in PowerPoint, Keynote or Google Slides.
Presentations
Conference talks, training decks and client presentation templates your team can reuse and edit.
Social media templates
Post, carousel and Story templates in Canva or Figma so every post matches the brand.
Business stationery
Business cards, letterheads, email signatures, proposal covers and invoice templates.
Marketing graphics
Banners, one-page sales sheets, brochures and ad creatives built on your identity.
How a branding project runs
- Brief by questionnaire You fill in a written brief about your customers, competitors, the impression you want to make and brands you admire. No sales calls are needed; questions can go by phone, WhatsApp or email.
- Mood boards and direction We present a small number of visual directions with mood boards, sample colors and type. You pick one to develop.
- Logo concepts We design logo concepts in the chosen direction and show each one in real use: on a website header, a social profile, a business card and a van or shop sign if relevant.
- Refine You give feedback in writing and we refine the chosen concept through agreed revision rounds.
- Build the identity With the logo approved, we finalize colors, type, imagery guidance and the guidelines document.
- Deliver and apply You receive every file in a labeled shared folder. Then we apply the brand to the pieces in your scope, such as decks, templates and stationery.
Pitch decks and presentations that get read
A good deck is mostly writing and structure. Before designing a slide, we outline the story: the problem, your answer, why you, the proof you can show, the plan and the ask. Then we design one idea per slide, with charts that a busy reader understands at a glance.
We build decks as editable templates with master slides, so your team can add a slide next quarter without breaking the layout. If your deck needs new copy, our content writing team writes it with you.
Files you receive
- Logo in AI, SVG, EPS, PDF and PNG, in full color, one color and reversed versions
- Favicon and social profile image sizes
- Color codes in HEX, RGB, CMYK and Pantone where needed
- Font names with licensing notes
- Brand guidelines PDF
- Editable source files in Figma, Illustrator, Canva or PowerPoint, depending on scope
Where your new brand goes next
A new identity usually leads to a new or refreshed website. Our Claude-coded websites and website redesign services put the brand to work online.
On social, our social media content creation service turns your identity into a monthly flow of branded posts. For online stores, we apply it across product pages and packaging inserts through e-commerce development.
Questions we get about branding and graphic design
How much do branding and graphic design services cost?
Branding is priced per project after we review your brief, because a logo refresh and a full identity with decks are very different jobs. You get a written proposal with a fixed scope and price before any work starts.
Do I own the logo and files?
Yes. Once the project is paid, you own the final logo, identity and source files. Some fonts need their own license, and we’ll tell you which ones before you approve them.
Can you refresh our existing logo instead of replacing it?
Yes. Many businesses have recognition they shouldn’t throw away. We can clean up and modernize an existing mark, fix its colors and spacing, and build a proper identity around it.
Do you use AI to design logos?
We may use AI tools for early mood boards and exploration. The logo itself is drawn by designers in vector software, so it’s original, scalable and yours to trademark if you choose.
Can you design pitch decks without a full rebrand?
Yes. We can design a pitch deck or presentation template using your current logo and colors, and tidy up inconsistencies along the way.